Step 01
Name the problem it solves
Describe the specific opening, packing or display task that a standard structure cannot satisfy. Sketch the proposed feature beside a conventional alternative instead of relying on the word 'unique'.
Step 02
Build a comparative trial
Use the same contents in both concepts and list additional parts, folds and handling actions. Keep the special feature only when the trial shows a clear benefit for the stated task and the supplier confirms feasibility.
Further reference views


Turn the method into a sample brief
Bring the result of “name the problem it solves” and “build a comparative trial” to the packaging discussion. Share the real contents, relevant drawings and the decision still to resolve.
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