Materials & print / Procurement article

London custom print: establish a physical colour reference

A purchasing method to use with a written specification and real samples.

Packaging reference illustrating this decision: Custom Printed Beauty Mailer Box for Cosmetic Gift & E-Commerce Packaging. Image represents a catalogue design, not a location or supplier ranking.

Decision 1

Compare on the intended substrate

Review the colour with the proposed paper, coating and print coverage. Include small text and large solid areas because the same screen colour does not describe every printed effect.

Decision 2

Retain the approved combination

Keep the signed sample, colour reference and artwork revision together. If material or treatment changes, identify the affected colour approval before releasing a subsequent London order.

Turn the method into a sample brief

Bring the result of “compare on the intended substrate” and “retain the approved combination” to the packaging discussion. Share the real contents, relevant drawings and the decision still to resolve.

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These references illustrate a packaging layer or layout discussed above. Confirm the actual contents and proposed specification for your project.

Beauty & personal care

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