Decision 1
Identify the paper faces
Specify whether white appearance is needed outside, inside or both. Ask for the proposed board construction and sample edges so a white surface is not confused with a complete material specification.
Decision 2
Compare printing on the proposals
Use the intended artwork and review coverage, small text and exposed folds. Record which material and print sample have been approved together before treating the alternatives as equivalent.
Further reference views


Turn the method into a sample brief
Bring the result of “identify the paper faces” and “compare printing on the proposals” to the packaging discussion. Share the real contents, relevant drawings and the decision still to resolve.
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